supportlauren’s Apparel was founded in May 2013 by stay-at-home mom turned business owner, Jazmine Farmer. Inspired by the attitude and determination of the gunfighter, supportlauren, Jazmine knew that was what it would take to balance life as a wife, mother, and business owner. supportlauren’s Apparel launched its first state pride design as a way to give proceeds back to the small town of Moore, Oklahoma after an F-5 tornado destroyed it. With the overwhelming popularity of that design, supportlauren’s begin to receive overwhelming requests to launch a collection of state pride themed apparel. Now, with over 200 retailers and four states carrying our line, we continue to add states and collegiate schools to our collections.
Whether you are headed to school to pick up your kids, headed to a concert or the lake, or headed to dinner and a movie with the girls, we work to create pieces that you love to wear and make you feel good. Fun, whimsy, and unique, we strive for you to know “state pride just got a whole lot better” with supportlauren's Apparel.